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	<title>Imagine That Creative &#187; tweets</title>
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		<title>What happens when a pitchman dies?</title>
		<link>http://imagine-that-creative.com/2009/06/what-happens-when-a-pitchman-dies/</link>
		<comments>http://imagine-that-creative.com/2009/06/what-happens-when-a-pitchman-dies/#comments</comments>
		<pubDate>Sun, 28 Jun 2009 17:46:25 +0000</pubDate>
		<dc:creator>Kathleen Hanover</dc:creator>
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		<category><![CDATA[Blog]]></category>
		<category><![CDATA[marketing]]></category>
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		<category><![CDATA[billy mays]]></category>
		<category><![CDATA[crisis management]]></category>
		<category><![CDATA[discovery channel]]></category>
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		<description><![CDATA[Bearded, bubbly pitchman Billy Mays passed away today in his home in Florida, according to press reports. It was stunning news&#8211;Mays was only 50 years old, and kept up an intense schedule of travel and (of course) pitching. (My condolences go out to Mays&#8217; family, friends and colleagues.) Perhaps most famous for his OxyClean commercials, [...]]]></description>
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		<title>GhostTweeting: Good or Evil?</title>
		<link>http://imagine-that-creative.com/2009/04/ghosttweeting-good-or-evil/</link>
		<comments>http://imagine-that-creative.com/2009/04/ghosttweeting-good-or-evil/#comments</comments>
		<pubDate>Wed, 01 Apr 2009 05:07:27 +0000</pubDate>
		<dc:creator>Kathleen Hanover</dc:creator>
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		<category><![CDATA[marketing]]></category>
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		<category><![CDATA[twitter]]></category>

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		<description><![CDATA[Controversy erupted recently over the issue of &#8220;ghost tweeting.&#8221; Former &#8220;Apple Evangelist&#8221; and current venture capitalist Guy Kawasaki has built a sizeable following on Twitter, the micro-blogging site that will soon be getting its own satellite TV channel (kidding&#8211;it already gets enough exposure on CNN). About 35 &#8220;tweets&#8217; (messages) are broadcast to Kawasaki&#8217;s 90,000+ followers [...]]]></description>
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