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	<title>Imagine That Creative &#187; Work Samples</title>
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	<link>http://imagine-that-creative.com</link>
	<description>Marketing, PR and Social Media That Creates Results</description>
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		<title>SEO Web Content</title>
		<link>http://imagine-that-creative.com/2010/07/seo-web-content/</link>
		<comments>http://imagine-that-creative.com/2010/07/seo-web-content/#comments</comments>
		<pubDate>Fri, 23 Jul 2010 13:19:37 +0000</pubDate>
		<dc:creator>Kathleen Hanover</dc:creator>
				<category><![CDATA[Work Samples]]></category>

		<guid isPermaLink="false">http://imagine-that-creative.com/?p=1094</guid>
		<description><![CDATA[Michelle Tenzyk, the principal and founder of the human resources consulting firm East Tenth Group, was unconvinced that search engine optimization could make a difference in her marketing results. Until we wrote her SEO web content, all of her new business had come from networking and referrals. Listen to the incredulous voicemail message Michelle left [...]]]></description>
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		<title>Email Marketing</title>
		<link>http://imagine-that-creative.com/2010/03/email-marketing/</link>
		<comments>http://imagine-that-creative.com/2010/03/email-marketing/#comments</comments>
		<pubDate>Fri, 05 Mar 2010 16:23:17 +0000</pubDate>
		<dc:creator>Kathleen Hanover</dc:creator>
				<category><![CDATA[Work Samples]]></category>
		<category><![CDATA[campaign]]></category>
		<category><![CDATA[East Tenth Group]]></category>
		<category><![CDATA[email]]></category>
		<category><![CDATA[HTML]]></category>
		<category><![CDATA[marketing]]></category>

		<guid isPermaLink="false">http://imagine-that-creative.com/?p=914</guid>
		<description><![CDATA[Michelle Tenzyk, a human resources consultant, added executive coaching to her service offerings and wanted to share the news with her network of contacts. We worked with Michelle to craft an announcement email that hit just the right tone: professional and businesslike, yet enthusiastic. The email was opened by 31% of recipients, and earned Michelle [...]]]></description>
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		<title>Case History</title>
		<link>http://imagine-that-creative.com/2009/12/case-history-2/</link>
		<comments>http://imagine-that-creative.com/2009/12/case-history-2/#comments</comments>
		<pubDate>Mon, 28 Dec 2009 18:43:29 +0000</pubDate>
		<dc:creator>Kathleen Hanover</dc:creator>
				<category><![CDATA[Work Samples]]></category>
		<category><![CDATA[All About Spelling]]></category>
		<category><![CDATA[case history]]></category>
		<category><![CDATA[Marie Rippel]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[public relations]]></category>
		<category><![CDATA[publishing]]></category>

		<guid isPermaLink="false">http://imagine-that-creative.com/?p=887</guid>
		<description><![CDATA[Our client All About Learning Press is an award-winning publisher of educational tools for home-school parents. We interviewed a mom who raves about the publisher&#8217;s &#8220;All About Spelling&#8221; product by Marie Rippel to create this case history. (We think Marie Rippel deserves her own award for being a great educator and client.) View the case [...]]]></description>
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		<title>Flyer</title>
		<link>http://imagine-that-creative.com/2009/01/flyer/</link>
		<comments>http://imagine-that-creative.com/2009/01/flyer/#comments</comments>
		<pubDate>Wed, 07 Jan 2009 08:02:20 +0000</pubDate>
		<dc:creator>Kathleen Hanover</dc:creator>
				<category><![CDATA[Work Samples]]></category>
		<category><![CDATA[coaching]]></category>
		<category><![CDATA[collateral]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[marketing]]></category>

		<guid isPermaLink="false">http://imagine-that-creative.com/?p=391</guid>
		<description><![CDATA[Our client, Cathy Shaughnessy, needed a simple flyer that helped explain the benefits of working with a Certified Executive Coach. We showed her the benefits of working with a proven marketing copywriter.]]></description>
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		<title>Squeeze Page</title>
		<link>http://imagine-that-creative.com/2009/01/squeeze-page/</link>
		<comments>http://imagine-that-creative.com/2009/01/squeeze-page/#comments</comments>
		<pubDate>Mon, 05 Jan 2009 02:28:19 +0000</pubDate>
		<dc:creator>Kathleen Hanover</dc:creator>
				<category><![CDATA[Work Samples]]></category>
		<category><![CDATA[b2c]]></category>
		<category><![CDATA[business opportunity]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[sales letter]]></category>
		<category><![CDATA[squeeze page]]></category>

		<guid isPermaLink="false">http://imagine-that-creative.com/?p=315</guid>
		<description><![CDATA[This is one of several elements of a multi-part Internet marketing campaign for a business opportunity info product. We provided strategic counsel, copywriting, design, voiceover talent, SEO, and AdWords PPC advertising services.]]></description>
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		<title>SEO Web Content</title>
		<link>http://imagine-that-creative.com/2008/12/web-content-sample/</link>
		<comments>http://imagine-that-creative.com/2008/12/web-content-sample/#comments</comments>
		<pubDate>Tue, 16 Dec 2008 07:07:07 +0000</pubDate>
		<dc:creator>Kathleen Hanover</dc:creator>
				<category><![CDATA[Work Samples]]></category>
		<category><![CDATA[b2b]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[human resources]]></category>
		<category><![CDATA[portfolio]]></category>
		<category><![CDATA[web content]]></category>

		<guid isPermaLink="false">http://imagine-that-creative.com/?p=134</guid>
		<description><![CDATA[Imagine That Creative organized and created web content for East Tenth Group, a Human Resources consulting firm. We also provided creative direction. (The client provided their own graphic design services.) We also included search engine optimization (including keyword research and SEO copywriting), even though the client was extremely skeptical that SEO alone could generate leads. [...]]]></description>
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